July 27, 2009

chloe & reese


chloe & reese Launches Exclusive Bridal-Inspired Collection, Ardour

New Label Offers Thousands of Customized Dress Options Perfect for Brides and the Bridal Party

chloe & reese - the ready-to-wear collection, launched Ardour, an exclusive new bridal-inspired collection under the popular brand. The Ardour Collection was created for brides and bridal parties, in response to their request for modern and sophisticated party dresses that offer versatility in dressing for any wedding occasion. The thousands of customized dress selections can take the bride or her attendants from the engagement party or rehearsal dinner to the wedding.

The Ardour Collection features a range of party frocks, full-length dresses and high-waisted skirts. With a variety of stylish and chic silhouettes; from a flirty one-shoulder silk faille party frock, to elegant floor-length taffeta gowns, sweet silk dresses trimmed in feminine ruffles, to classic strapless sheaths, Ardour’s customization will offer something special for every bride, and every budget. Produced in New York City’s Garment District, Ardour is available through the company’s Manhattan showroom at 888.317.1695.

About chloe & reese and Ardour

chloe & reese launched in February 2008, and retails in Saks Fifth Avenue, Bloomingdale’s, Henri Bendel, Neiman Marcus, internationally at Harrod’s of London, the Joyce Boutiques of Hong Kong and Shanghai and numerous specialty stores around the world. Targeted to the modern glamour girl, the chloe & reese collection offers classic pieces, updated with flirty and feminine details; silk faille party dresses, day-to-evening looks and a variety of separates including high-waisted wool skirts, satin pencil skirts, silk blouses adorned with ruffles, classic wool sheath dresses, pleated wool cashmere day coats and chic, sophisticated evening looks. The design aesthetic emphasizes fitted, feminine silhouettes and luxurious fabrications, most of which the designer imports from France and Italy. chloe & reese launched Ardour, a Bridal-Inspired Collection in July 2009. chloe & reese and Ardour are produced in New York City’s Garment Center.

1 comment:

Chatterberries said...

Love the styles of their dress. Thanks for sharing it here in your blog.